[nomorewords]

It's about app-ifying the desktop. Instead of opening a browser, then remembering that you have a bookmark and clicking it or googling the site you are looking for, the idea is to have a step less and just click something on your desktop or taskbar (like on a mobile device)

[tgv]

And to circumvent browser plugins.

[jbverschoor]

Sure, but these apps are slower, take longer to start, and don’t handle multiple windows.

The browser experience is 10x better