I'm not sure it actually is. Free Gmail is limited to 500 emails a day, but Workspace accounts are allowed up to 2000, so this this spammer has to be using a Workspace account.
I've worked at a start up where the marketing team just had a `marketing@startup.com` email that was just like any other email in Google Workspace and used that for all marketing communications. Eventually they bumped up against that limit and a couple of engineers had to help them troubleshoot and there were enough blog and stack overflow posts at the time about hitting the limit to make make me think what they were doing wasn't uncommon.
When you consider the scale of Gmail and that this is almost certainly a Workspace account so they're mixed in with business customers, I'm not sure how much of an anomaly 10k emails a week actually is.
What if someone (Google) used Google suite to send 10k emails to fire people. Wouldn’t that be considered normal for the server for a day let alone a week. Yes I know I could have come up with a better example.
The example was given to say you could be a gsuite customer and have 10k emails a week be very normal. Something that wouldn’t trigger any alarms unless set. The alarms would probably be set on a curve. Something unusual would be far off the curve.
Yeah, you are using the wrong tool if you send your newsletter from a gmail account at that scale. You can get away with a few tens of people, perhaps a few hundreds.
Above that threshold you should use tools like moosend, benchmarkemail, or similar. And they ask a pretty penny when you reach that scale.
I've worked at a start up where the marketing team just had a `marketing@startup.com` email that was just like any other email in Google Workspace and used that for all marketing communications. Eventually they bumped up against that limit and a couple of engineers had to help them troubleshoot and there were enough blog and stack overflow posts at the time about hitting the limit to make make me think what they were doing wasn't uncommon.
When you consider the scale of Gmail and that this is almost certainly a Workspace account so they're mixed in with business customers, I'm not sure how much of an anomaly 10k emails a week actually is.