[andrew_lettuce]

Typically it's better to take normalized data and denormalize for your use case vs. not normalize in the first place. Really depends on your needs

[jghn]

Over time I’ve developed a philosophy of starting roughly around 3NF and adjusting as the project evolves. Usually this means some parts of the db get demoralize and some get further normalized

[skeeter2020]

>> Usually this means some parts of the db get demoralize

I largely agree with your practical approach, but try and keep the data excited about the process, sell the "new use cases for the same data!" angle :)

[jghn]

lol took me a second. an amusing autocorrect!