[cbeach]

Their posts on X are getting multiple millions of views. Yes, that has declined, but I need to see whether their viewership on Facebook has declined similarly before I can pass judgement on X.

People don’t use social media in the same way they did ten years ago.

And in any case, they’re still getting massive viewership on X by most people’s standards, surely?

I’m not convinced “X is declining” is a good faith argument here.