Can you name a YouTube channel that experienced a drop in viewership, subscribers, any metric whatsoever, after a sponsorship read turned out to be a scam?
In the 1990's and for us GenX'ers, selling out was the worst thing you could do; to take the man's money instead of keeping your integrity. Calling people and bands 'sell outs' (sometimes without justification!) was to insult them.
Now with the rise of 'influencers' selling out is the norm, and people are praised for doing so.
This is a massive shift in the cultural landscape and is perhaps something many born after ~2000 are unaware of.
In the 1990's and for us GenX'ers, selling out was the worst thing you could do; to take the man's money instead of keeping your integrity. Calling people and bands 'sell outs' (sometimes without justification!) was to insult them.
Now with the rise of 'influencers' selling out is the norm, and people are praised for doing so.
This is a massive shift in the cultural landscape and is perhaps something many born after ~2000 are unaware of.