[mvkel]

Why does casual need to mean "communicate poorly"? When I type out emails, casual or not, they're designed to at least get the message across.

For something as important as an acquisition, I wouldn't want to feel like I'm dealing with an intern.

[namank]

Give me an example of how you would do it while still maintaing the tone with a person you've only met once and want something from.

[mvkel]

Well, put it this way: I could be on the receiving end of an email like this, and my gut would be telling me something is up.