[kadabra9]

What other solutions did you look at for printing and distribution for your print product, besides MagCloud?

I've been looking at different printing options and always seemed to get weighed down by the trade-off between lower cost (e.g printing myself or finding a large volume printer with low costs) or something more on-demand like MagCloud, which costs a bit more but gives you greater flexibility.

[limedaring]

Since we're bootstrapping, we've pretty much only looked at MagCloud for the past three editions, but for the Spring edition coming out next year, I'm definitely looking into printing it ourselves. If I went that route, I'd probably look into a local printer so I could ensure press quality rather than another online solution.

I liked going with MagCloud to start too because it allows us to not worry at all about the printing aspect to start — I feel a lot more comfortable with the production of the lookbook so now we can branch out into printing solutions which'll cost less but take more of our time.

Keep in mind that the cost through MagCloud is only when someone buys — free to upload and distribute, and you can just tack on a "profit" to their base cost per issue.