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by burlesona
87 days ago
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Each blog you follow in the RSS model you opted in to. And each post comes from a person, or a publication, who can be held accountable for what they publish. Ordinary media, like newspapers, books, radio, and TV, have worked this way forever — people publish “channels” and you decide what channels to follow. A channel can be held accountable. The algorithm model is different. People just publish “content” into the platform, and the platform makes a custom channel for each viewer, inserting content from people you’ve never heard of and didn’t ask to follow. And it optimizes that custom channel for whatever addicts you the most. That’s fundamentally a different beast than opt-in media consumption. |
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There's really no difference. Media companies all aggressively optimize for engagement, often to the point of A/B testing headlines.