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by darth_aardvark 81 days ago
So many execs and marketing people seem to think customers explicitly "want AI".

Most people do not want AI! Only a tiny segment of Middle Managers Looking To Leverage New Technology are actually excited by AI branding.

But, lots of people want software that does magically useful things, and LLMs can do that! Just...don't brand it as AI.

It's like branding a new computer with more processing power as "Jam Packed with Silicon and Capacitors!" instead of, "It starts up really fast!". Nobody needs to know implementation details if the thing is actually useful.

2 comments

I’ve pointed this out to my VPs. Consumer sentiment shows a strong negative sentiment about AI, especially in unexpected places. Why are we convinced they will like an AI-forward feature?

There was no real answer but I got definite you’re-being-the-turd-in-the-punchbowl vibes.

Stockholder AI sentiment hasn't yet incorporated consumer AI sentiment, it seems.
> Most people do not want AI!

Personally, I explicitly want "not AI"

I'm going to be a curmudgeon that is going out of my way to avoid it as much as I possibly can

I think its a very specific tech/HN bias.

I observe the complete opposite with some of my non-tech friends.

While we are sharing anecdotes and personal opinion:

I think most people don't care too much if its "AI" or not, they just want their problems solved...

Most of my nontechnical friends are either AI neutral, or have a negative AI sentiment. I don’t actually know anybody nontechnical that is enthusiastic about AI.
It's honestly baffling how much the technical crowd has swallowed the AI hype. You would think we would be the ones who know better, but nope