[Silhouette]

That argument doesn't really hold when the barriers of entry are so high. Believing that one of the biggest tech firms in the world is doing something undesirable and having a better idea that many people would in fact pay for is not the same as having the resources to become a unicorn with a huge global customer base that can practically implement that idea.

[thewebguyd]

Plus, specifically for Microsoft, competing doesn't mean an alternative to Windows. It means an alternative to the entire enterprise stack, especially Office & M365.

Google hasn't enticed the big entrenched MS orgs to move over to Workspace, so if Google can't how can a smaller startup ever hope to accomplish that in the face of these behemoths that can just outlast them in a race to the bottom until they are insolvent or get bought by said behemoths?

Microsoft doesn't just sell an OS, or some services, they sell "IT in a box"