[jimkleiber]

I had no idea they actually changed the domain name. Reminds me of Musk wanting it to be X because it sounded tougher. Something about trying to appear tough seems to make me think those people are less tough. I'm sure there's some famous paradox in that.

[sorokod]

Changing the domain name and similar letterhead style shenanigans are risk free and good enough for public relations.