If ATT had been applied uniformly, sure. But Apple has exemption from its own rules. So, less trickle down benefit, and more tilting the playing field wildly in their favor. Its new advertising system is doing great!
I don't think the online advertising field is tilted "wildly in Apple's favor". Yes, Apple squeaked out one area of advantage, eliminating some crushing abuse by others in the process.
In a sane world, no one would have the kind of market power that so much hinges upon their competitive actions.
In a sane world, no one would have the kind of market power that so much hinges upon their competitive actions.