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> In practice this still doesn't mean 50 % of white collar can't be automated though. Let me ask you this, though: if we wanted to, what percentage of white collar jobs could have been automated or eliminated prior to LLMs? Meta has nearly 80k employees to basically run two websites and three mobile apps. There were 18k people working at LinkedIn! Many big tech companies are massive job programs with some product on the side. Administrative business partners, program managers, tech writers, "stewards", "champions", "advocates", 10-layer-deep reporting chains... engineers writing cafe menu apps and pet programming languages... a team working on in-house typefaces... the list goes on. I can see AI producing shifts in the industry by reducing demand for meaningful work, but I doubt the outcome here is mass unemployment. There's an endless supply of bs jobs as long as the money is flowing. |
They build generative AI tools so people can make ads more easily.
They have some of the most sophisticated tracking out there. They have shadow profiles on nearly everyone. Have you visited a website? You have a shadow profile even if you don't have a Facebook account. They know who your friends are based on who you are near. They know what stores you visit when.
Large fractions of their staff are making imperceptible changes to ads tracking and feed ranking that are making billions of dollars of marginal revenue.
What draws you in as a consumer is a tiny tip of the iceberg of what they actually do.