[kemiller]

I think it's more nuanced than that. If Apple customers are more affluent than average, and/or more willing to spend money on apps, then it continues to be a great market even if the sheer volume is lower.

If you're making something that you give away for free and make money on the volume of participants somehow, then Android is probably a better bet at that point, but if that's your strategy you probably want to target everything.