[tristan_juricek]

Something tells me, that even with a loss in court, it was worth having a few years of iPhone sales as the "iPhone".

It'll probably eventually be called the "Apple Phone"; but people will still call it iPhone.

[icebraining]

But why sue and expose themselves to an injunction?

[MichaelApproved]

Maybe being on offense allowed them to set the pace of the trial more and possibly be in a better position for a settlement in the case. I'd be great to hear from a lawyer if this speculation is correct.