[vansbel]

This is a clever script! Regarding your question on heuristics: technical errors (SSL/Speed) are good, but I've found conversion friction is a much stronger proxy for 'willingness to pay.' Business owners care less about a missing favicon and more about 'why users aren't clicking the Call button.'

I actually built something that automates the 'conversion audit' side of this. It analyzes the page and generates a prioritized improvement plan. It might be a great 'high-value' attachment to those cold emails to prove you've done deeper thinking than a standard bot. Happy to let you run a few of your Las Vegas leads through it to see if the pitch resonates better!

If you want you could run it and if possible just give me the feedback after or if you need any help with that. :) https://websiteroasters.com/