[kstrauser]

I don’t remember it quite that way. Localization was a giant question, sure. Are we using C or UTF-8 for the default locale? That had lots of screaming matches. But in the network service world, I don’t remember ever hearing more than a token resistance against choosing UTF-8 as the successor to ASCII. It was a huge win, especially since ASCII text is already valid UTF-8 text. Make your browser default to parsing docs with that encoding and you can still parse all existing ASCII docs with zero changes! That was a huge, enormous selling point.

Windows is far from a niche player, to be sure. Yet it seems like literally every other OS but them was going with one encoding for everything, while they went in a totally different direction that got complaints even then. I truly believe they thought they’d win that battle and eventually everyone else would move to UTF-16 to join them. Meanwhile, every other OS vendor was like, nah, no way we’re rewriting everything from scratch to work with a not-backward compatible encoding.

[wvenable]

Microsoft did the hard work of supporting Unicode when UTF-8 didn't exist (and mostly when UTF-16 didn't exist).

Any system that continued with only ASCII well into the 2000s could mostly just jump into UTF-8 without issue. Doing nothing for non-English users for almost two decades turned out to be a solid plan long term. Microsoft certainly didn't have that option.