[ultropolis]

I hope that Steve Jobs gets up and slaps whoever thought scaling the "Hello Neo" font to 150% width was ok, fires them, and then gets back in his grave grumbling that he would never have let this happen.

I have a degree in design, I paid good money to have bad type piss me off.

[10729287]

Hip kids love seeing fonts being abused like this, and they are the clients Apple is looking for with this new product. Sorry but this is good marketing.

[ultropolis]

Hip kids were doing bad type since Photoshop 3/illustrator* gave them the ability to do so. Apple boldly ignored their fanbase and did type right.

I don't want kids who think [incompetent] typography is hip designing my laptop, even if they use said laptop. Good type on Apple marketing says "don't worry, we hire boring people to do make your computer work". This looks like incompetence on the part of some designer IMO.

Also: if Apple wants the hip kids to know they are being marketed to, they just show a picture of a hip kid using their computer to do trashy type.

* I didn't mention any page layout programs on purpose.

[10729287]

Sorry man, I'm all with you but this is the world we live in, and there are too many fights to fight nowadays.