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by twosdai 104 days ago
Get someone you know to try it, and then see why they would or wouldn't tell their friends about your product. Interview the users you already have and ask what they like and dont like about the product.

For getting new users, traditional outbound motions like cold email, and cold calling work. But only if you know the problem youre trying to solve really well.

1 comments

Thanks, twosdai

Yes, I keep sharing with my friends and friends of friends, and they have been my loyal customers ever since. All the feedback and new iterations are based on their feedback and new users. But the growth of the users is still very slow, and I am trying to see if I can do something that can accelerate the growth process

I'll try cold email or cold calling

I would add these motions only really make sense in a few cases:

1. its apart of an enterprise sales motion, eg you want to get ~1000$ per user per month out of it. 2. Its apart of some well subscribed newsletter, this looks more like an ad than a cold email.

If your business is trying an outbound sales motion, then these methods might work. If you're going down a Product lead growth motion because of the nature of the problem/product/customer, then I would try getting some influencers who your prospective users like to use your product.

I know a lot less about PLG motions, so take that with a grain of salt. Feel free to email me directly if you want feedback or anything. Email is in my profile.

I've sent you an email to catch up :)