[altmanaltman]

Okay but how does taste let you do that? I get what skill means but what is it that lets you differentiate between good and bad objectively? Is it experience? exposure? or just having good design skills? The article would be better if it went into the crux of this issue instead of hand waving it over.

[James_K]

Taste is about understanding what people want, and what they don't even know that they want.