[im3w1l]

When trying to look infer people's motives don't just look at what they are doing. Look also at what they aren't doing. Alternatives they had and rejected.

If marketing it was the sole objective there are many other stories they could have told, but didn't.

[vpribish]

what are a couple of those alternatives?

[im3w1l]

They can market it like a normal product. Say how good it is and how much more productive people will be and what kind of capabilities it will unlock without mentioning any downside. To investors: How it's a paradigm shift, with a winner takes all dynamic and how important it is to be first.