[turkishrevenge]

You're still missing the point tome is trying to make. Unless there is an innate need for a particular thing, often on the basis of utility as it relates to survival or reproduction, a person cannot want what he is ignorant of. Only through exposure, can a person form a desire and adequately articulate wanting something, as in "I want to buy Reese's."

[anamax]

> Unless there is an innate need for a particular thing, often on the basis of utility as it relates to survival or reproduction, a person cannot want what he is ignorant of.

That fails wrt "good food". There is no innate need for any specific food. Yet, there is a generic expressed need.

Heck - it even fails wrt clothing and warm. There are many ways to be warm. (When my cat gets cold, she doesn't put on pants.)

> You're still missing the point tome is trying to make.

I'm pointing out that the interesting version is wrong and the correct version is uninteresting.

Yes, one can't want a specific solution of which one is unaware, but that's not a very interesting result. One can easily want a solution to a generic problem ("cold", "food") and thus value information wrt specific solutions ("little black dress", "Reese's").