[duskwuff]

If you're using base 10, you can get "8K" and "32K" by dividing by 10 and rounding down. The 1024/1000 distinction only becomes significant at 65536.

[wvenable]

Still the advertisement is filled with details like the number of chips, the number of pins, etc. If you're dealing with chips and pins, it's always going to base-2.