[Bostwick]

I would differentiate between "Purchases" and "Downloads" here. Purchases mean people paid for the application, while downloads imply no revenue.

It's great that your app took off when you dropped the price to free, and it's a good idea to pivot to offering extended features to power users. You're pivoting your app to a more 'freemium' model.

You might consider taking a survey of your users to find out what they want out of Typeli. iMockups has done this a few times, and it's worked well for them. Are you sure that your users want "auto-highlighted code"? You'll experience the same disappointment with sales if you build something before considering what your users actually _want_ from your app.

[luke5dm]

Yeah, I will definitely work off of the user feedback- at this point it's still the best idea (as opposed to pure innovation). The "auto-highlighted" code is just an example I choose for HackerNews, something that I really want, and some of my hacker friends asked for.