[e03179]

In a world of capped data consumption, how would companies deliver 4k content over data networks?

[twoodfin]

One way would be to make a deal with the bandwidth provider to not count the content against any cap.

I'd always imagined that if Apple ever gets into the TV business, they'd follow the model they've used with the iPhone and allow the "carriers" like Comcast and Time Warner to sell their customers fat margin "smart TV" plans. At that point, you can treat any content Apple streams the same way Comcast treats their own video-on-demand: unmetered.

[zobzu]

I don't like the idea, because it goes against net neutrality of course.

It's not, deal with X, customer don't pay for data! nope.

It's deal with X, customer pay extra, and he's:

1/ forced to pay extra for the 4K content in that case, else data cap explodes and that'd cost even more

2/ his choice is limited to partners

[xutopia]

Google Fiber?