By "run Google" I don't mean "index your data into a search engine". I mean the experience of being able to semantically extract and process data at "internet scale", in seconds.
It might seem quaint today but one example might be fact checking a piece of text.
Google effectively has a pretty good internal representation of whether any particular document concords with other documents on the internet, on account of massive crawling and indexing over decades. But LLMs let you run the same process nearly instantly on your own data, and that's the difference.
But before I needed to be a programmer or have a team of data analysts analyze the data for me, now I can just process that data on my own and gather my own insights. That was my aha moment.
It might seem quaint today but one example might be fact checking a piece of text.
Google effectively has a pretty good internal representation of whether any particular document concords with other documents on the internet, on account of massive crawling and indexing over decades. But LLMs let you run the same process nearly instantly on your own data, and that's the difference.