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by eps 147 days ago
I was speaking from experience selling single-fee end-user Windows apps for about a decade. Trials are basically a must as virtually no one would pre-buy to test.

Perhaps on Macs it's different, or maybe it's due to your price point, but still your approach automatically drives away a large swath of potential, but cautious buyers, or those who don't want to be bothered by the refund process. Your pitch is "here is some good stuff, and here are the hurdles if you want to test it".

2 comments

The apps by Rogue Amoeba on Mac are a great example of the trial model on Mac: https://www.rogueamoeba.com

I'm not affiliated with them, but I am a customer. They put a lot of effort into finding the right balance of what to unlock upfront in the trial. And their license/unlock process is pretty seamless.

I don't dispute the power of a free trial, but it can be a fair bit of work to get the details right.

Thank you :) Got your point, Maybe I will give it a try for a month and see how it goes.