[onedev]

Exactly this. Just looking at my posts in my Facebook newsfeed and Facebook groups, this thing went insanely viral in a matter of minutes and people really are signing up for Dropbox and really noticing it (those who haven't been using it before).

The fact that they have a competition among universities and have the "top students" at each university is a massive plus in getting people excited about Dropbox.

[rsync]

They need to pump the growth numbers a bit more before the IPO.

Not the profit numbers, mind you, but the user numbers.