| GitHub and VSCode were smart ways to quickly recapture developer mindshare. They felt distinctly un-Microsoft with how open and multiplatform they were. The Azure Linux friendliness play was essential and smart. Again, Microsoft felt like they were opening up to the world. But they've backslidden. They've ceded Windows and gaming to their cloud and AI infra ambitions. They're not being friendly anymore. Microsoft spent a lot of energy making Windows more consumer friendly, only to piss it away with Windows 11. One evil thing they were doing that they've suddenly given up on: they spent a ton of money buying up gaming studios (highly anti-competitively) to win on the console front and to stymie Steam's ability to move off Windows. They wanted to make Windows/Xbox gaming the place everyone would be. They threw all of that away because AI became a bigger target. They'll continue to win in enterprise, but they're losing consumer, gamer, and developer/IC support and mindshare. I've never seen so many people bitch about GitHub as in the last year. You'd swear it had became worse than Windows 7 at this point. |
No kidding, the totally threw it all away. It used to be that Windows was already the place for gaming. And the Xbox 360 arguably won its generation. But that was a long time ago. Has any Microsoft gaming release exceeded expectations lately? Call of Duty will always sell like hotcakes, but the latest Black Ops is a hot expensive mess that underperformed last year's title.