[janardanyri]

Tying it to one platform only "doesn't make sense" in a generic and irrelevant pseudo-strategic sense. The reality is that "The Magazine" is one dude making something neat in the time he's not spending on his multiple other business endeavors, applying the skills he's got and probing for market potential.

Plus the idea that you can do something this seamless and elegant on the web is horseshit. You can't subscribe to any web magazines in under ten seconds. (and if you could, odds are that they'd fill your inbox with spam.)