[camus]

Except ad revenue on the internet is nothing compared to ad revenu on tv , unless you are google and you sell personal data along with ad spots.

[jimbobob]

Hulu pulls in $30 - $40 CPMs. That is comparable with TV, no?

[001sky]

Only on reduced loads per unit of content time. At least to date. It's a nuance, but it's non-trivial.

[Evbn]

How does Google sell data? You mean the demographic breakdown of exposures?