[ffsm8]

Not trying to discredit your idea, but I feel like you're misrepresenting the amount of optimization apple does by calling it baseline.

It's generally the most optimized system down to the fact that Apple controls everything about it's platform.

If that's considered baseline, then nothing but full vertical integration can compete

[hnaccount_rng]

While you are correct, for any user this is completely irrelevant, right? I have the choice between picking up an MBA or a different laptop. One comes with a reasonable expectation of battery life. The other is a gamble

[cosmic_cheese]

For some laptops, this applies in comparison to Windows, too though (see elsewhere in thread for examples).