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by 1970-01-01
180 days ago
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MSRP is a red herring. Their King Ranch sells just fine at $95k. The problem was and is buyers being gun shy about EVs. The EREV takes away all the excuses. As in the only practical reason to buy an ICE F-150 will be noise. |
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MSRP might not be the only factor, but it's pretty damn important. Not a lot of people can "risk" $85,000.