So you manage outsourcing? Might I recommend saying that? I've noticed throughout the comments that you tend toward drawn out explanations. Make it simple and then people will fill in the missing details. If they miss a few, no worries, because they get the gist. You don't need to give them all of the details up front, because that makes it complex, hard to understand and boring. Try and fill in as many details as you can with imagery and the structure of the site.