[rchachra]

New 8Spotlight episode is live This week, we sat down with Joshua Perk , Founder & CEO of Vector , to unpack how modern GTM is changing, and why the future belongs to contact-level insight, not account-level guesswork.

We talk about:

• Building through early PMF challenges

• Launching SiteID & OffsiteID to surface buyer intent before prospects even visit your site

• Creating an entirely new category: Contact-Based Marketing

• What it takes to stay focused while scaling fast

If you care about the future of marketing, sales, or building enduring SaaS companies, this one’s for you.