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by mddw
5001 days ago
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Show me some A/B testing showing a conversion increase when Retina proofing your website. Old people with an iPad3 won't see the difference between a non retina and a retina website. They'll see which is the fastest and the easiest to use (because usually, pixel perfect guys are not too smart about UI.) Retina-ready is a scam. We have neither the tools (SVG support too weak, no <picture> element, no good navigator.connection...) to provide a meaningful retina experience while respecting other users. Speed trumps "beauty". Most often. |
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Anyone old or young that cares about speed of browsing will be running the latest browser, with good upscaling...
Retina isn't a scam, however putting an SEO spin on the need to even consider preparing for the future is