[martypitt]

> ... the company which made the ad, defended its use of AI in a post on LinkedIn

> “It’s never about replacing craft, it’s about expanding the toolbox. The vision, the taste, the leadership … that will always be human,” she said.

> “And here’s the part people don’t see: the hours that went into this job far exceeded a traditional shoot. Ten people, five weeks, full-time.”

That response sounds like it was written by ChatGPT, which is a fantastic piece of tone-deaf irony from the creators.