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by jumpocelot 195 days ago
What is the actual complaint here? Are people demanding commercials be beautiful? Before being AI slop, it is marketing slop. Why are they demanding 'soul' from an ad in 2025? Everything in this late-stage capitalist landscape is slop. They could have filmed it with real actors (or just reprised a spot from 15 years ago) and it wouldn't make any difference.
2 comments
input_sh 195 days ago
Because it's the TV yelling at you something along the lines of "Hey look, we replaced the creativity of dozens of people with this shitty result from a prompt, your job is next."

The fact that it's so bad that it obviously doesn't adhere to any sort of quality standards we expect from humans is just adding an insult to injury. It tells people "AI doesn't even need to be better at your job than you to replace you."

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em-bee 195 days ago
AI never needed to be better, it only needs to be cheaper.
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rsynnott 195 days ago
Companies generally want their ads to not be horribly off-putting.

> They could have filmed it with real actors (or just reprised a spot from 15 years ago) and it wouldn't make any difference.

I mean, it was conceptually bad to start with, but also it has a lot of unsettling AI video stuff (in particular, broken physics) that you wouldn't get with a real ad.

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