| That sort of friction is just enough to keep folks from giving money. And that’s not me saying this, there’s an entire cottage industry devoted to pricing and buying decisions, and how friction reduces revenue. If I take your suggestion to its logical conclusion, I would need to: 1. Get an RSS reader (I don’t have one, haven’t used one since google reader shut down)
2. Subscribe to their RSS feed.
3. Remember to check my RSS reader.
4. Each 3-4 months (just long enough for it not to be a habit forming exercise), click on the link.
5. Put in my credit card information each time.
6. buy the issue. Or, I could use their “preferred” method: 1. Subscribe to their email list.
2. Click the link every 3-4 months when an issue drops.
3. Put in my credit card information every 3-4 months?
4. Buy the issue. Each of these has far more friction in them than necessary, and hurts their overall goal, which is to make their magazine self-sustaining. |
> I would expect to see a “subscribe” page, which would take payment information, and I would get emailed new issues as they come out.
You are not expected to pay to get emailed as new issues come out. Just join this group (link found on FAQ page) and you will get notifications: https://groups.google.com/g/pagedout-notifications