[dylanhassinger]

She should start blogging about what she's interested in.

She could write about the local tech scene; write about technical hiring; write about technical documentation. Try and balance it between posts on her own blog, and (free) guest posts in other publications.

Then she will have a portfolio of writing to point to, a bunch of new connections, and be known within your tech community. She might be able to bypass a fulltime job and just jump straight to consulting/freelancing.