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by RandallBrown
5002 days ago
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Using an email address instead of a username is SO HUGE of a usability win. I can't stand when companies don't do this. My email address is going to be unique. I don't have to pick one of the few standard usernames I use and hope that it's available. I know my email address will be. Have you ever been to a site that says username, but really wants an email address? It's absolutely infuriating. |
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This breaks password resets and creates a "I want to change my credentials" flow that doesn't exist with usernames. It is especially complicated as emails to the old address won't work/are not accessible.
Most companies want to keep track customers over their lifetime and not have them create a new account when they change ISP/job.
If you want to see an example of this not working at all well, see Apple IDs. The pain surrounding them, purchases, @me.com, @mac.com, changing countries and the attached purchases is inspirational in its depth and breadth.