[codegeek]

My experience says that you need to be good at at least one of these. Ideally, you should do all IMO:

1. Network especially with people you have already worked with/for in industry that you are now freelancing in. Most ppl underestimate this. For example, I have a list of contacts whom I email at least once a year just saying hi. I usually do it during christmas/new year eve. Never burn bridges with anyone and always try and stay in touch.

2. Get found by people/clients/recruiters/employers by building a strong online presence. I constantly get good offers through linkedin. To do this however, you need to focus on a more specialist profile vs. a generalist profile. Focus on your niche, add the right keywords and experience, get recommendations online in that domain and frequently update your profile.