[squigz]

> to some degree

This is the key part, isn't it? There's a large degree of difference between "these garden magazine readers might enjoy these gardening ads" and "based on our profile of you collected over 15 years and including every single bit of private data we can acquire about you, we think you might like..."

Personally I think any advertising targeted at children should be banned, but I guess that's probably too extreme.

[rsolva]

Ads that could be interpreted as targeted towards children is banned in Norway. Unfortunately we have not managed to enforce this sensible law in the digital realm, where children are routinely and brutally pillaged for their habits an behaviors and shown ads based on their insecurities and fumbling step into the wider world. It is truly sickening to observe society's naïveté, and especially how big tech (and thus data harvesting) has become a mandatory part of schools now, where every child is provided with personal device at the age of 6.