[phire]

If the goal is simply to make social media unprofitable, you can just be really brutal and require that all users from a language region visiting a website (or using an App) must be delivered the exact same set of ads.

The fact that most advertisers would flock to promoting on smaller special websites/apps (equivalent to your gardening magazine), is exactly the side-effect we want. The shift in spending will hopefully lead to the current "massive social media platform" model will dying out, and boosting smaller independent platforms.

[bradlys]

What’s the benefit of a smaller independent platform? They can be just as problematic…

I’m not sure if you’re just fantasizing about the “good old days” of phpbb or something.

[f33d5173]

Smaller platforms are worse at optimizing for engagement. It's one of those weird situations where it's a good idea precisely because it's economically inefficient.