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by Aldipower
235 days ago
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Yes, content is _one_ component of reach, but without reach useless. And good content does not lead automatically to reach. Reach is developed by a lot of factors, channel marketing is also only one _minor_ factor of it. This tool does not help significantly with building all of that reputation you need to be trusted and gaining reach. It can't, because it does not create new channels and connections between humans. |
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It's not correct in business to blame a tool for a lack of creativity, some people are not very creative, those people tend to struggle with reach and therefore their attempt at a business, fails. I built 2 publicly traded businesses this way.