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by czl
229 days ago
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If a free plan attracts users that can be upsold is that free plan not profitable _vs_ paying for advertising? If such upselling is done via rug pull tactics it damages your reputation vs never having a free plan in the first place. If a new bank offered you free or discounted banking would you move over your accounts and payments and credit cards? What if that bank has a reputation for upselling via rug pulling? For users the cost of switching can mean that services that are free or cheap are not worth it if they are expecting a rug pull. |
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When you don't need advertising anymore, the free plan starts becoming a net loss. If the $5 plan is profitable today, it will probably stay profitable forever as their costs will only go down, never up. There is little incentive to remove it (until Broadcom or Oracle acquires them).