[LarryMade]

Bam! - took a second to realize its not some 90s throwback site - maybe tone down the colors?

quick no reading look-through see some jumping stick figure a text box, bullet points and some talking head reviews. Is this a get rich quick? The text kinda reads like that lots of promises little detail...

Grade C-

Suggestions:

Tone down colors - loose the highlighter line at the bottom. The logo guy is kinda OK but the font is not energetic enough.

How about having the testimonials pics with the people Exercising or in gym gear near exercise equipment? Would add a more active dynamic to it.

"get a 75% discount by signing up now..." sounds expensive. Should elude to the rates like "for less than a gym membership," (or whatever the comparison) "you will/can..." (bullet points) As a customer I would be comforted in knowing what will I be putting into it and what value will i get out of it...

You have one serif line and then everything else is sans serif... doesn't seem to balance well. you reiterate the same thing twice at the top two lines. maybe if the second line has silhouettes or stick figures doing the steps.

Just noticed it's a mobile application - put handheld devices in stick figure's hand.... Maybe in testimonial pics too.