[dotnet00]

There's enough of a market for them to exist these days. The issue is that companies want to treat VR headsets as if they're in the same category as phones or even tablets, when really, they're closer to the same category as, say, racing rigs or other highly hobby-specific products.

[andybak]

Exactly this. You can build and ship headsets and make a profit if you're not also running a moonshot R&D division off the same balance sheet.