[dylan604]

Why is this targeted at chains with 15+ locations? Is the soda in a single location mom&pop restaurant any less bad for you? No. Why is this not just a blanket rule for the city?

[zamadatix]

Small local laws like this tend to gain a lot less traction when they pile up to be a larger (relative) load on smaller, local-only businesses. Rather than not have anything pass, people prefer to pass something which still has 80% of the benefit but only 20% the resistance. Only targeting large chains, at least initially, is a way to move that needle over getting nothing out of principle.

If successful/popular, then it's much easier to pass full coverage later.

[bobbylarrybobby]

Probably viewed as too onerous for small businesses to comply.

[dylan604]

How is this onerous? You update the website your QR code points to. It's not like you have to print up new menus. If you still have menus, just print up a sheet of stickers that you smash onto the menu. Malicious compliance can be used

[OptionOfT]

For the same reason you only see calorie counts on restaurants with > x locations.

Since their menu is the same the study to get the calorie counts is not as costly per location.

[red-iron-pine]

a massively busy local chain may serve 10k people a week in NYC

a big chain like McD's may literally sling millions of burgers in a similar timeframe.

it's also a lot easier to enforce this with a single corporate entity then track down hundreds of one-off mom-and-pop locations.