[thebrid]

You could just pay for premium. No ads, you can play content in the background on mobile and the creators get more money out of it. There is so much good stuff on YouTube in pretty much any niche you care to mention. Not to mention that YouTube's equivalent of Spotify is included in the price!

[The_President]

I pay for a lot of premium content but refuse to pay YouTube out of principle so I avoid consuming the content there, ultimately. Agree there’s a lot of great content, hopefully those creators keep expanding their distribution to reduce exclusivities.

[angoragoats]

I refuse to give money to Google on principle.

Ad blockers work great to get rid of ads. Playing videos in the background on mobile is a basic feature that should never be behind a paywall.

For channels I watch frequently, I support them financially in ways that do not involve Google taking a ridiculously-sized cut of my money.